The difference between domain authority and Page Authority

1. Domain Authority (DA):

• Scope: Domain Authority is a measurement that indicates the overall power or ranking capability of an entire domain (site).
• What It Measures: It takes into account some parameters like the quality and number of backlinks to the site, site age, site hierarchy, and overall SEO performance.
• Scale: DA uses a scale of 0 to 100, and the greater the score, the better the chances of the site ranking for a set of search queries.
• Use: DA can be used to assess the overall authority of a website, and it is simpler to compare websites based on SEO strength.

2. Page Authority (PA):

• Scop: Page Authority, on the other hand, addresses the potential ranking power of a specific webpage, as opposed to the entire domain.
• What It Measures: PA takes page-related factors into account such as page backlinks, page content quality, and topicality, as well as on-page SEO factors like internal linking. It calculates the probability of one page being ranked on search engine result pages (SERPs).
• Scale: Like DA, PA is also scored from 0 to 100. The higher the figure, the more likely the opportunities that the page will have to rank for a keyword or query.
• Use: PA is primarily used to compare the ranking potential of different pages, even of the same domain.

To understand the primary difference between domain authority and Page Authority:

• Scope: DA is used to measure the overall strength of an entire domain whereas PA measures the strength of a single webpage.
• Focus: DA is more concerned with the number, quality, and website authority of the backlinks whereas PA is concerned more with the backlinks themselves and page-level SEO factors.
• Use Case: DA is more applicable in comparing the general strength of a domain, but PA allows you to compare a page’s particular ranking capacity.